Market Overview

The Global Sauna & Spa Market was valued at USD 150,102.7 million in 2023 and is expected to reach USD 281,972.4 million by 2031 while growing at a CAGR of 8.2% during the forecast period (2024-2031).

*Note: Graph is shown for illustrative purposes only; complete datasets will be provided in the full report

Market Dynamics

This section of the report will analyze various driving and restraining factors that are expected to have a significant impact on the global sauna & spa market growth. A sauna is a small space for dry or wet heat sessions, using rocks or electric heaters to induce sweating and promote relaxation. Spas, offering various wellness treatments like massages, facials, and saunas, aim to enhance physical and mental well-being in a serene environment.

Growing health and wellness trends, coupled with innovations in sauna technology, propel the growth of the sauna and spa market. Nevertheless, obstacles such as high initial costs and maintenance expenses might hinder market expansion.

Furthermore, the global sauna & spa industry will be analyzed through various tools including PESTLE analysis, and Porter’s analysis.

Segmentation – By Application Analysis

The Global Sauna & Spa Market is segmented among Hotel/Hospitality, Gym/Fitness and Spas, Household, Other Applications, based on Application. In 2023, Hotel/Hospitality accounted for the majority of the market share*.

*Note: Graph is shown for illustrative purposes only; complete datasets will be provided in the full report

Segmentation – By Type of Market Analysis

The Global Sauna & Spa Market is segmented among New, and Renovation/Replacement, based on Mode of Type of Market. In 2023, New accounted for the majority of the market share*.

*Note: Graph is shown for illustrative purposes only; complete datasets will be provided in the full report

Global Sauna & Spa Market: Regional Analysis

Based on region, the market is divided into six regions including North America, Europe, Asia Pacific, Latin America, Middle East, and Africa. In 2023, Asia Pacific dominated the market with the highest market share, while North America is expected to grow with the highest CAGR during the forecast period (2024 – 2031).

*Note: Graph is shown for illustrative purposes only; complete datasets will be provided in the full report

Competitive Landscape

Some of the key players operating in the market are KLAFS Group, Harvia PLC, SaunaKing, TyloHelo Oy, Duravit, Physiotherm, Effegibi, SAWO Inc., and Narvi Oy.

Table of Contents:

1. Research Methodology and Market Scope

• Research Methodology

• Market Scope

2. Executive Summary

3. Global Sauna & Spa Market Dynamics

• Drivers

• Restraints

• Opportunity

4. Global Sauna & Spa Industry Analysis

• PEST Analysis

• Porter's Five Force Analysis

• Recent Deals Analysis

5. Global Sauna & Spa Market Segmentation, By Application

• Global Sauna & Spa Market Share Analysis, By Application

• Global Sauna & Spa Market Growth Analysis, By Application

• Global Sauna & Spa Market Trends, By Application

o Hotel/Hospitality

o Gym/Fitness and Spas

o Household

o Other Applications

6. Global Sauna & Spa Market Segmentation, By Mode of Booking  

• Global Sauna & Spa Market Share Analysis, By Mode of Booking

• Global Sauna & Spa Market Growth Analysis, By Mode of Booking  

• Global Sauna & Spa Market Trends, By Mode of Booking

o New

o Renovation/Replacement

7. Global Sauna & Spa Market Segmentation, By Region

• Global Sauna & Spa Market Share Analysis, By Region

• Global Sauna & Spa Market Growth Analysis, By Region

• Global Sauna & Spa Market Trends, By Region

o North America

o Europe

o Asia Pacific

o Latin America

o Middle East

o Africa

8. Competitive Landscape

• KLAFS Group*

o Company Overview

o Financial Performance

o Key Development/Strategies

o SWOT Analysis

• Harvia PLC

• SaunaKing

• TyloHelo Oy

• Duravit

• Physiotherm

• Effegibi

• SAWO Inc.

• Narvi Oy

*Similar analysis will be provided for each company listed above.